Buddemeyer 2025 Summer Campaign
A campanha Buddemeyer 2025 Summer foi concebida para traduzir visualmente a sensação de conforto, o valor central da marca, por meio dos ambientes que desenvolvemos em 3D. Cada environment foi pensado para transmitir acolhimento, suavidade e bem-estar, mesmo quando inserido em contextos que normalmente poderiam remeter ao oposto, como o calor intenso do verão.
Nosso objetivo não era apenas criar cenários, mas sim paisagens emocionais, capazes de provocar uma sensação imediata de tranquilidade e proximidade. Através de cores equilibradas, iluminação delicada e texturas realistas, construímos uma narrativa visual que aproxima natureza, design e lifestyle de forma sofisticada e contemporânea.
Mais do que mostrar produtos, este projeto busca contar uma história sobre o prazer de se sentir confortável em qualquer estação, reforçando o posicionamento da Buddemeyer como uma marca que alia qualidade, elegância e sensibilidade estética.
The Buddemeyer 2025 Summer Campaign was designed to visually translate the feeling of comfort, the brand’s core value, through the environments we created in 3D. Each environment was carefully crafted to convey softness, coziness, and well-being, even when placed in contexts that would usually suggest the opposite, such as the intense heat of summer.
Our goal was not just to design scenarios, but to build emotional landscapes that immediately evoke a sense of calmness and intimacy. With balanced colors, soft lighting, and realistic textures, we shaped a visual narrative that connects nature, design, and lifestyle in a refined, contemporary way.
More than showcasing products, this campaign tells a story about the joy of feeling comfortable in every season, reinforcing Buddemeyer’s position as a brand that unites quality, elegance, and aesthetic sensibility.
Credits:
Coordination: @simone_rs_ballan
Creative Direction & Concept: @lottlott
Executive Production (Buddemeyer): @isamaeda
Project & Content Management: @aval.ag (@gabrielprataf & @laurinhadamasceno)
Creative Direction & Concept: @lottlott
Executive Production (Buddemeyer): @isamaeda
Project & Content Management: @aval.ag (@gabrielprataf & @laurinhadamasceno)
3D Production
3D Produced by @incal__________
3D Project Manager @tonto__________
3D Production Coordinator @selectastrange
3D Produced by @incal__________
3D Project Manager @tonto__________
3D Production Coordinator @selectastrange
3D Modeling & Cloth Simulation
Lead 3D Artist @cazuza.ma
Cloth Modeling Artists @cazuza.ma @sandorahorhane
Simulation Specialists (Cloth) @cazuza.ma @sandorahorhane
Lead 3D Artist @cazuza.ma
Cloth Modeling Artists @cazuza.ma @sandorahorhane
Simulation Specialists (Cloth) @cazuza.ma @sandorahorhane
Texturing & Shading
Lead 3D Artist @ralez_
Texture Artists @ralez_ @caioavillis @ramadoni.v
Material & Shader Specialists @ralez_
Lead 3D Artist @ralez_
Texture Artists @ralez_ @caioavillis @ramadoni.v
Material & Shader Specialists @ralez_
Environment
Environment Artists @selectastrange @vaporing.art @caio.avillis @screw1_
Environment Artists @selectastrange @vaporing.art @caio.avillis @screw1_
Animation
Animation Supervisor @selectastrange @vaporing
3D Animators @selectastrange @vaporing.art @caioavillis @screw1_
Animation Supervisor @selectastrange @vaporing
3D Animators @selectastrange @vaporing.art @caioavillis @screw1_
VFX & Post-Production
VFX Supervisor @tonto__________
Compositor @tonto__________
Post-production Artist @tonto__________
VFX Supervisor @tonto__________
Compositor @tonto__________
Post-production Artist @tonto__________
Sound & Music
Sound Designer (SFX) @andersonkaltner
Producer @andersonkaltner
Audio Engineer @andersonkaltner
Sound Designer (SFX) @andersonkaltner
Producer @andersonkaltner
Audio Engineer @andersonkaltner
Quality Assurance
QA Supervisor @selectastrange @tonto__________
Quality Control Artists @incal__________
QA Supervisor @selectastrange @tonto__________
Quality Control Artists @incal__________
Technical Support
Technical Director @selectastrange
Pipeline TD @tonto__________
Render Wrangler @selectastrange
Technical Director @selectastrange
Pipeline TD @tonto__________
Render Wrangler @selectastrange
Finalization
Editor & Colorist @tonto__________
Editor & Colorist @tonto__________